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What Is OTA Re-Selling? A Hidden Distribution Layer Many Hotels (and Hotel Guests) Don’t See

If you’ve ever had a guest say, “I booked on Platform B.” But your PMS shows: Source: Platform A. You’ve likely experienced OTA re-selling. This is one of the least understood (and least visible) part...
JeeShen
JeeShen on 02 Mar 2026
HOTEL CHANNEL MANAGER

Beyond the Keypad: Why Mid-Scale Hotels are Moving Toward Integrated Payments

For a hotel or resort with over 100 rooms, the front desk is a high-pressure environment. During peak checkout hours, your team isn't just welcoming g...
JeeShen
JeeShen on 05 Feb 2026
HOTEL FRONTDESK

Can a Self-Check-In Kiosk Handle Physical Metal Keys?

The Short Answer: Yes, and here is how Softinn is bridging the gap.
JeeShen
JeeShen on 05 Feb 2026
HOTEL KIOSK

A Practical Guide to Small Hotels in Measuring Online Marketing Campaign. [Google Analytics Required]

I am a tech founder and the CEO of Softinn. I notice that my clients (mostly small hotels) are missing out a lot simply because they don't know how to...
JeeShen
JeeShen on 31 Jan 2026
HOTEL MARKETING

Blog Posts

Hotel Operating System

What is a hotel operating system and why it matters? Instead of PMS, I believe the future of the hotel tech is the hotel operating system. If you ask any hoteliers about their tech stack, the word "PM...
JeeShen
JeeShen on 23 Jan 2026
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