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Hotel Marketing Strategies 2021: Kickstart Your Recovery

Overview Domestic travel planning

Domestic tourism will be the first thing to recover from the 2020 pandemic that affect our tourism badly. While most countries are still closing their border, domestic tourism currently plays an important role for economies to afloat.

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5 Marketing Mistakes Made by Hoteliers

How you market and promote your business will determine how successful your business are. Marketing seems to be one of the most important elements in leveraging your business. In this article, we will talk about 5 common marketing mistakes made by hoteliers and how you can avoid them. 

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Hotel Door Lock Systems in Malaysia

Door lock systems in the hotel industry

Door locks play a crucial role in the hospitality industry. This is because safety and security has become one of the essential elements when guests look for hotels to book. A good quality and high performance door lock system can ensure the safety of customers and secure their belongings. Safety issues can heavily affect a hotel's reputation. A hotel should be a safe haven for travelers to store their luggage, rest and recuperate in peace.

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The Importance of Soft Skills for Hospitality Management Staff

The hospitality industry is largely based on customer contact which is one of the main reasons why soft skills are so relevant. If you wonder what soft skills are exactly, they are skills that affect your relationship with others. That is, soft skills refer to interpersonal skills.

As a team who is consistently working with people and whose job is to make people feel good and relax, hospitality management staff could especially benefit from soft skills. If you want to know why soft skills play such an important role for hospitality management staff, just keep reading.

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Best Hotel Booking Engine: How Hotels Can Take Advantage of It

The importance of hotel booking engines can’t be denied nowadays. People are becoming more comfortable with online booking, hence the demand for online hotel room reservation is also increasing. The power of booking engines should not be neglected as it gives a lot of benefits most importantly reducing the number of paid commissions to OTAs. Hotels without online booking engine system are reducing in numbers and quickly become obsolete. 

 

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Hotel Management Software Malaysia

Hotel management software refers to any software that is designed to assist in a hotel daily operations and makes their work easier. It has become more advanced in recent years due to the development of the technology. There are many hotels that heavily rely on hotel management systems as they bring a lot of convenience and makes their work more efficient. 

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Hotel Rate Parity. What Is It About?

Some might say that offering rate parity is one of the fairest ways of conducting rate strategies. So, what does rate parity actually means? 


Hotel rate parity is when the hotels are implementing the same rate across all distribution channels including their own hotel websites. It is a legal agreement between the hotels and Online Travel Agencies (OTAs) where they agree to offer the same rate on all platforms that they sell regardless of how much commission they have to pay to OTAs. Hotels are also not allowed to undercut the room prices that OTAs display on their platforms.

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5 Reasons Why Your Hotel Online Booking System Is Failing You

It is very common nowadays that a hotel has an online booking system installed in their hotel website or social media. The hotels able to get a direct booking from the hotel website or social media by omitting pay the commissions to OTAs. However, not every online booking system is suitable for your hotel. For example, currently you found an online booking system is at the lowest cost, but the feature it offers is that it is not suitable for you. It is a waste for you that you are unable to fully utilize the features of the online booking system.

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Hotel Booking Engine in Indonesia

Booking engine is a system in which the hotel receives a room reservation directly when the guest makes a room reservation through the hotel website or social media, such as Facebook. There are more and more hotels starting to install booking engines on their hotel website or social media because it can increase the hotel revenue by gaining direct booking. Besides that, installing a booking engine can increase the cash flow of your hotels. This is because you can receive the payments from the guests immediately.

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Hotel Front Desk Software: Why You Need The Latest One?

Hotel front desk software is an important tool for front desk staff to manage the front desk functions efficiently. By having front desk software or so called Property Management System (PMS), your staff will be able to handle day-to-day tasks like guest check-in and check-out, housekeeping checklist, room reservations, room availability management and other functions in a single platform.

This will help in avoiding human error and manual data entry challenges since most of the things will be automated by the system. The moment you use PMS, you will soon realize how much time you save and less effort needed to stay organized.

Read also: Importance of Property Management System

Not to forget that the technology is growing and changing, so does the business. In this article, we are going to talk about the reasons why you need the latest hotel front desk software in order for you to grow your business effectively.

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