--- title: 超额预订，如何解决，利弊？ description: 超额预订在每家酒店都很普遍。但是，如何克服？在这里，我们分享超额预订的提示和技巧！ image: https://page.mysoftinn.com/hubfs/blog%20image%20%283%29-2-1.png --- [![Softinn](https://page.mysoftinn.com/hubfs/raw_assets/public/softinn-metronic-theme/images/logo/softinn-logo/softinn-logo-main-with-mascot.svg)](https://www.mysoftinn.com) - Products - [Property Management System](https://www.mysoftinn.com/hotel-pms-front-desk-system) - [Booking Engine](https://www.mysoftinn.com/hotel-booking-engine) - [Hotel Website CMS](https://www.mysoftinn.com/hotel-website-cms) - [Hotel Channel Manager](https://www.mysoftinn.com/hotel-channel-manager) - [Hotel Kiosk](https://www.mysoftinn.com/hotel-kiosk) - [AI New](https://www.mysoftinn.com/ai) - Segments - [Independent Boutique Hotel](https://www.mysoftinn.com/boutique-hotel-management-system) - [Hotel Chains](https://www.mysoftinn.com/hotel-chain-management-system) - [Resort & Villa](https://www.mysoftinn.com/resort-management-system) - [Short-Term Vacation Rental](https://www.mysoftinn.com/airbnb-short-term-rental-property-management-software) - 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[About Softinn](https://www.mysoftinn.com/about-us) - [Contact Us](https://www.mysoftinn.com/contact-us) - [Careers](https://page.mysoftinn.com/careers) - [Pricing](https://www.mysoftinn.com/pricing) [Free Trial](https://page.mysoftinn.com/softinn-signup-form) [Login](https://www.mysoftinn.com/login) Hotel Channel Manager # 超额预订，如何解决，利弊？ Softinn Author Last updated 11 Jun 2021 ![](https://page.mysoftinn.com/hubfs/blog%20image%20%283%29-2-1.png) 超额预订的情况是，您的总可用房间储备小于同期预订销售的房间数量。 换句话说，您的房间空缺率已达到100%的预定，酒店超额预订是一种收益管理政策，有助于最大限度地提高总容量并真增加客房收入。    ![smartmockups\_kem9fgi3](https://page.mysoftinn.com/hs-fs/hubfs/smartmockups_kem9fgi3.png?width=854&name=smartmockups_kem9fgi3.png)   ## 如何发生超额预订？ 超额预订是指您的总可用房间储备低于同一时期预订销售的房间数量，如果酒店手动执行日常运营任务，则超额预订是酒店常见的问题。然而，超额预订是一种标准常规。作为一个酒店经营者，您需要出售所有客房，并最大限度地增加您的收入。这里的问题是，有些人会预订，但从来不显示。 ## 如何避免超额预订？ 当出现问题时，有一个解决方案。酒店经营者可以避免客房以各种方式超额预订。以下是建议您避免超额预订的两种解决方案。 ### 1. 获取频道管理器（**[Channel Manager](https://www.capterra.com/channel-management-software/)**） ![blog image (5)-2](https://page.mysoftinn.com/hs-fs/hubfs/blog%20image%20(5)-2.png?width=3200&name=blog%20image%20(5)-2.png) channel manager作为整合所有OTA的中心管理，当任何一个OTA有预订时，所有的预订详细信息都会发送去channel manager，然后channel manager 会自动对其他OTA做出更改。 ### 2.获取物业管理系统 （**[Property Management System](https://page.mysoftinn.com/softinn-pms)-PMS**） ![blog image (4)-2](https://page.mysoftinn.com/hs-fs/hubfs/blog%20image%20(4)-2.png?width=3200&name=blog%20image%20(4)-2.png) 物业管理系统（PMS）也可以帮助避免超额预订。使用PMS，您只需在收到任何OTA的预订时单击一下即可记录您的预订。 没有任何频道管理器也是可以的，但必须拥有一个PMS。PMS不仅可以记录预订，还可以检查房间状态，进行新的预订，生成报告，生成收据等。PMS可以让您进行夜间审核 [night audit](https://page.mysoftinn.com/en/is-night-auditor-a-must-in-hotel-business)，您可以检查您已到达的客人，已离开的客人和已入住的客人，这可以帮助在客人到达酒店之前识别超额预订。 但是，将PMS与Channel Manager 合拼将会是更好和有效的。它将帮助您更新所有OTA平台的价格和分配，而无需逐个登录。 ## 如何处理超额预订？ ![smartmockups\_kem91tq4](https://page.mysoftinn.com/hs-fs/hubfs/smartmockups_kem91tq4.jpg?width=854&name=smartmockups_kem91tq4.jpg) 一旦确认并确认超额预订，这意味着预订不能取消，鼓励您执行以下解决方案： ### 列出附近的其他属性作为替换 我们鼓励您列出一个具有类似价值和品质的属性列表，以便您能够为您的客人建议一些替代品。此外，支付他们一晚的住宿费以及前往新酒店的交通费用。   ### 决定要移动哪位客人的策略 作为一个酒店经营者，您必须使您的业务赚取最大的利润。移动最后一位预订的客人是无益的，因为不是每位客人都会给你带来了同样的价值，您应该检查以下内容： - 客人酒店状态，这是更容易移动客人的第一次，因为他们没有太大的期望。 - 如果您真的要移动一直住在您酒店的客人，则应给予他们奖励，如积分（如果您有俱乐部卡），折扣或免费升级在他们的下一次住宿。 ### 查看客人预订来源 另外，检查客人的预订来源，通过OTA预订给你带来较低的收入的客人比直接预订给您带来更多收入的客户更鼓励移动。在您做出移动客人的决定之前，一定要寻找不同的变量。   ## 超额预订的利弊 ![blog image (6)-1](https://page.mysoftinn.com/hs-fs/hubfs/blog%20image%20(6)-1.png?width=3200&name=blog%20image%20(6)-1.png) 超额预订似乎总是对客人不利，但对酒店经营者有一些利弊。 ## 超额预订的优点 - 帮助酒店达到100%的入住率 - 最大化预期收入 - 通过提高利益能力来优化运营效率 - 长期收入和利润增加 - 补偿比腾空房间便宜 - 低风险方法以提高盈利能力 - 计算错误的机率减少 ## 超额预订的缺点 - 做好可能影响声誉的客人评论的准备 - 由于其他入住酒店的客人可能使用其他酒店设施，而造成的额外经济损失 - 搬家的客人可能对您的酒店持消极想法，因此不适合作为长期策略 - 可能会在网上受到负面评价，例如Tripadvisor和社交媒体 - 客人可到其他竞争对手酒店预订房间 - 客人的代替安排可能会更高的成本 - 失去酒店声誉 ## 结论 每家酒店都会发生超额预订的情况。这是常见的问题，但如果你没有正确地解决它，它经常发生，将影响您的酒店品牌声誉。这将导致客人失去信任和忠诚度，因此会立即影响您的酒店预订收入。当涉及到酒店的日常任务时，超额预订很普遍，这一切都是通过人工手动完成的。这样可以节省您的成本，但您无法避免发生任何不必要的人工错误，因为它会导致错过更新预订，阻塞会议室日历等原因。有了一个好的酒店系统，它可以帮助您通过实时更新在系统中完成所有酒店的日常运营任务。这将为您节省大量时间，还避免了不必要的人为错误或错误发生，并最终推动了更多的预订。   [![Share on facebook](https://7528309.fs1.hubspotusercontent-na1.net/hub/7528309/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/facebook-color.png?width=24&name=facebook-color.png)](https://www.facebook.com/share.php?u=https%3A%2F%2Fpage.mysoftinn.com%2Fzh%2F%E8%B6%85%E9%A2%9D%E9%A2%84%E8%AE%A2%E5%A6%82%E4%BD%95%E8%A7%A3%E5%86%B3%E5%88%A9%E5%BC%8A%3Futm_medium%3Dsocial%26utm_source%3Dfacebook) [![Share on linkedin](https://7528302.fs1.hubspotusercontent-na1.net/hub/7528302/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/linkedin-color.png?width=24&name=linkedin-color.png)](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fpage.mysoftinn.com%2Fzh%2F%E8%B6%85%E9%A2%9D%E9%A2%84%E8%AE%A2%E5%A6%82%E4%BD%95%E8%A7%A3%E5%86%B3%E5%88%A9%E5%BC%8A%3Futm_medium%3Dsocial%26utm_source%3Dlinkedin) [![Share on twitter](https://7528304.fs1.hubspotusercontent-na1.net/hub/7528304/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/twitter-color.png?width=24&name=twitter-color.png)](https://twitter.com/intent/tweet?original_referer=https%3A%2F%2Fpage.mysoftinn.com%2Fzh%2F%E8%B6%85%E9%A2%9D%E9%A2%84%E8%AE%A2%E5%A6%82%E4%BD%95%E8%A7%A3%E5%86%B3%E5%88%A9%E5%BC%8A%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&url=https%3A%2F%2Fpage.mysoftinn.com%2Fzh%2F%E8%B6%85%E9%A2%9D%E9%A2%84%E8%AE%A2%E5%A6%82%E4%BD%95%E8%A7%A3%E5%86%B3%E5%88%A9%E5%BC%8A%3Futm_medium%3Dsocial%26utm_source%3Dtwitter&source=tweetbutton&text=) [![Share on pinterest](https://7528311.fs1.hubspotusercontent-na1.net/hub/7528311/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/pinterest-color.png?width=24&name=pinterest-color.png)](https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fpage.mysoftinn.com%2Fzh%2F%E8%B6%85%E9%A2%9D%E9%A2%84%E8%AE%A2%E5%A6%82%E4%BD%95%E8%A7%A3%E5%86%B3%E5%88%A9%E5%BC%8A%3Futm_medium%3Dsocial%26utm_source%3Dpinterest&media=) [![Share on email](https://7528311.fs1.hubspotusercontent-na1.net/hub/7528311/hubfs/raw_assets/public/mV0_d-web-default-modules_hubspot/img/email-color.png?width=24&name=email-color.png)](mailto:?subject=Check+out+https%3A%2F%2Fpage.mysoftinn.com%2Fzh%2F%E8%B6%85%E9%A2%9D%E9%A2%84%E8%AE%A2%E5%A6%82%E4%BD%95%E8%A7%A3%E5%86%B3%E5%88%A9%E5%BC%8A%3Futm_medium%3Dsocial%26utm_source%3Demail&body=Check+out+https%3A%2F%2Fpage.mysoftinn.com%2Fzh%2F%E8%B6%85%E9%A2%9D%E9%A2%84%E8%AE%A2%E5%A6%82%E4%BD%95%E8%A7%A3%E5%86%B3%E5%88%A9%E5%BC%8A%3Futm_medium%3Dsocial%26utm_source%3Demail) ##### Tags [Hotel Channel Manager](https://page.mysoftinn.com/zh/tag/hotel-channel-manager) ![Softinn Author](https://page.mysoftinn.com/hs-fs/hubfs/Mascot/Mascot-100-01-Face-Greet-Swivel-Right.png?width=80&height=80&name=Mascot-100-01-Face-Greet-Swivel-Right.png) ##### Softinn Author Meet Softinn mascot, the friendly face behind our stories! 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