Posts filed under:
HOTEL-MARKETING
BLOG HOME

Hotel Pricing Strategy 2025

In the hotel industry, pricing is a critical component that can significantly impact revenue and occupancy rates. Understanding the basics of hotel pricing involves knowing the different types of pricing strategies such as seasonal pricing, competitive pricing, and value-based pricing. These strategies help hotels set room rates that attract guests while maximising profits.

Moreover, it is essential to consider factors like market demand, location, and target audience when determining the right pricing strategy. By mastering these basics, hotel managers can make informed decisions that align with the business goals. Here’s a comprehensive guide to crafting a winning hotel pricing strategy in 2025.

Read More

5 Ideas of Advertisement for Hotel

Effective advertisement ideas for hotels are essential for attracting guests and standing out in a competitive market. This is not only focusing on the online advertisement but also about the physical advertisement that you will going to share it with your guest that walk in at your hotel. 

Let's see here what are the examples of advertisement that you can offer at your hotel. 

Read More

How to Price a Hotel Room: Best Practices

Pricing a hotel room effectively is a complex yet crucial aspect of hotel management. The right pricing strategy can significantly impact a hotel's revenue and guest satisfaction. This guide aims to provide you with a comprehensive understanding of the best practices for setting hotel room prices.

In this article, we will explore various strategies and factors to consider when pricing hotel rooms.

Read More

How to Measure My Hotel Website Performance Using GA4

Your hotel’s website is the heart of your digital marketing, functioning as both a virtual front desk and a booking engine. To make the most of it, you need clear insights into how visitors interact with your site, what drives bookings, and where potential guests drop off.

Google Analytics 4 (GA4) introduces an advanced, event-based tracking model that gives you a more nuanced understanding of these visitor interactions than ever before. In this guide, we’ll explore how to use GA4 to measure key performance metrics for your hotel’s website, from tracking conversions to analyzing guest behaviour and fine-tuning your marketing efforts.

Read More

Tips for Using the HTML Tool in Softinn CMS

The HTML tool in Softinn CMS opens up new possibilities for customizing your hotel website by allowing you to add personalized HTML code. Whether you are looking to enhance design elements, add interactive features, or optimize for SEO, this tool provides the flexibility you need. Below are some tips to help you make the most out of the HTML tool in Softinn CMS. 

Read More

Get Expert Tips for Effective Hotel Website Pop-ups

Did you know that a simple popup can boost your hotel bookings by up to 30%? When used strategically, popups are not just another pop-up – they are a way to capture your visitors' attention at the right moment, showcase your best deals, and keep them excited about booking with you. Imagine turning casual browsers into confirmed guests with just a few well-timed, eye-catching messages.

Ready to learn how? Here are expert tips on designing popups that drive engagement and make your guests eager to book their next stay!

Read More

10 Creative Hotel Promotions Strategy To Increase Bookings

In the hospitality industry, securing consistent customer bookings is crucial for long-term success. To help drive higher occupancy rates and foster customer loyalty, we've compiled 10 creative promotional strategies that can effectively boost bookings and enhance your hotel's competitive edge!

Read More

Custom HTML Tag Examples for Your Hotel Website

The HTML section in your Hotel CMS is a crucial part of managing your website's content and structure. It allows you to insert custom HTML code to enhance the functionality and appearance of your site. This section is divided into two main areas: the head and the body.

Read More

Best Free Photo Editing Tools for Hoteliers

In the hospitality industry, first impressions are everything. High-quality photos can make your hotel stand out from the competition and attract more guests. Stunning visuals can convey the ambience, comfort, and luxury your hotel offers, making potential guests more likely to choose your establishment over others. In this blog, we will discover the ultimate list of free photo editing tools that can help you have professional-looking photos that can significantly impact your hotel's success.

Read More

Hotel Photography Tips: How to Make Your Hotel Photos Looks Good

Capturing stunning photos of your hotel is essential to make a memorable first impression on potential guests and boost online bookings. In this blog, we will cover tips for making your hotel photos look good and amazing, from lighting and angles to editing and final touches. These techniques will help you present your hotel in the best light, captivating guests from their first click. 

Read More