--- title: Softinn Blog | Hotel Marketing (2) description: Hotel Marketing | Softinn writes about the latest hotel technologies and practices. (2) image: https://page.mysoftinn.com/hubfs/softinn-metronic-theme/softinn-website-header.png --- [![Softinn](https://page.mysoftinn.com/hubfs/raw_assets/public/softinn-metronic-theme/images/logo/softinn-logo/softinn-logo-main-with-mascot.svg)](https://www.mysoftinn.com) - Products - [Property Management System](https://www.mysoftinn.com/hotel-pms-front-desk-system) - [Booking Engine](https://www.mysoftinn.com/hotel-booking-engine) - [Hotel Website CMS](https://www.mysoftinn.com/hotel-website-cms) - [Hotel Channel Manager](https://www.mysoftinn.com/hotel-channel-manager) - [Hotel Kiosk](https://www.mysoftinn.com/hotel-kiosk) - [AI New](https://www.mysoftinn.com/ai) - Segments - [Independent Boutique Hotel](https://www.mysoftinn.com/boutique-hotel-management-system) - [Hotel Chains](https://www.mysoftinn.com/hotel-chain-management-system) - [Resort & Villa](https://www.mysoftinn.com/resort-management-system) - [Short-Term Vacation Rental](https://www.mysoftinn.com/airbnb-management-software) - [Campsite](https://www.mysoftinn.com/campsite-management-system) - [Airport Hotel](https://www.mysoftinn.com/airport-hotel-management-system) - Roles - [Admin & Owner](https://www.mysoftinn.com/hotel-owner) - [Manager](https://www.mysoftinn.com/hotel-manager) - [Front Desk](https://www.mysoftinn.com/hotel-front-desk-receptionist) - [Housekeeping](https://www.mysoftinn.com/hotel-housekeeper) - [Maintenance](https://www.mysoftinn.com/hotel-maintenance-technician) - [Finance](https://www.mysoftinn.com/hotel-finance-accountant) - [Marketing and Sales](https://www.mysoftinn.com/hotel-marketing-sales) - Resources - [Knowledge Base](https://blog.mysoftinn.com) - [E-books](https://page.mysoftinn.com/guide-and-resources?hsLang=en-my) - [Product Training](https://page.mysoftinn.com/softinn-product-training-session?hsLang=en-my) - [Blog & Articles](https://page.mysoftinn.com/en) - [Product Updates](https://blog.mysoftinn.com/category/product-updates/) - [Partner & Integration](https://www.mysoftinn.com/integrations) - Company - [About Softinn](https://www.mysoftinn.com/about-us) - [Contact Us](https://www.mysoftinn.com/contact-us) - [Careers](https://page.mysoftinn.com/careers?hsLang=en-my) - [Pricing](https://www.mysoftinn.com/pricing) [Free Trial](https://page.mysoftinn.com/softinn-signup-form?hsLang=en-my) [Login](https://portal.mysoftinn.com/auth/login) # hotel-marketing - [Home](https://www.mysoftinn.com/) - [Blog](https://page.mysoftinn.com/en/all) - hotel-marketing ### Latest Articles, News & Updates Search ![](https://page.mysoftinn.com/hubfs/2223%20Hubspot%20Blog%20Header%20%28with%20guideline%29%20%2814%29-4.png) ## [Tips for Using the HTML Tool in Softinn CMS](https://page.mysoftinn.com/en/tips-for-using-the-html-tool-in-softinn-cms) The HTML tool in Softinn CMS opens up new possibilities for customizing your hotel website by allowing you to add personalized HTML code. Whether you are looking to enhance design elements, add intera... ![Farisya](https://page.mysoftinn.com/hubfs/download.png) Farisya on 08 Nov 2024 HOTEL MARKETING #### [Get Expert Tips for Effective Hotel Website Pop-ups](https://page.mysoftinn.com/en/get-expert-tips-for-effective-hotel-website-popups) Did you know that a simple popup can boost your hotel bookings by up to 30%? When used strategically, popups are not just another pop-up – they are a ... ![Farisya](https://page.mysoftinn.com/hubfs/download.png) Farisya on 07 Nov 2024 HOTEL MARKETING #### [10 Creative Hotel Promotions Strategy To Increase Bookings](https://page.mysoftinn.com/en/10-creative-hotel-promotions-to-increase-bookings) In the hospitality industry, securing consistent customer bookings is crucial for long-term success. To help drive higher occupancy rates and foster c... Siti Hawa on 07 Nov 2024 HOTEL MARKETING #### [Custom HTML Tag Examples for Your Hotel Website](https://page.mysoftinn.com/en/custom-html-tag-examples-for-your-hotel-website) The HTML section in your Hotel CMS is a crucial part of managing your website's content and structure. It allows you to insert custom HTML code to enh... ![Farisya](https://page.mysoftinn.com/hubfs/download.png) Farisya on 30 Oct 2024 HOTEL MARKETING ### Blog Posts [![Best Free Photo Editing Tools for Hoteliers](https://page.mysoftinn.com/hubfs/2223%20Hubspot%20Blog%20Header%20%28with%20guideline%29-Oct-29-2024-06-32-36-3863-AM.png)](https://page.mysoftinn.com/en/best-free-photo-editing-tools-for-hoteliers) #### [Best Free Photo Editing Tools for Hoteliers](https://page.mysoftinn.com/en/best-free-photo-editing-tools-for-hoteliers) In the hospitality industry, first impressions are everything. High-quality photos can make your hotel stand out from the competition and attract more guests. Stunning visuals can convey the ambience,... ![Farisya](https://page.mysoftinn.com/hubfs/download.png) Farisya on 29 Oct 2024 [Read More](https://page.mysoftinn.com/en/best-free-photo-editing-tools-for-hoteliers) [![](https://page.mysoftinn.com/hubfs/2223%20Hubspot%20Blog%20Header%20%28with%20guideline%29%20%2820%29-2.png)](https://page.mysoftinn.com/en/hotel-photography-tips-how-to-make-your-hotel-photos-looks-good) #### [Hotel Photography Tips: How to Make Your Hotel Photos Looks Good](https://page.mysoftinn.com/en/hotel-photography-tips-how-to-make-your-hotel-photos-looks-good) Capturing stunning photos of your hotel is essential to make a memorable first impression on potential guests and boost online bookings. In this blog, we will cover tips for making your hotel photos l... ![Farisya](https://page.mysoftinn.com/hubfs/download.png) Farisya on 25 Oct 2024 [Read More](https://page.mysoftinn.com/en/hotel-photography-tips-how-to-make-your-hotel-photos-looks-good) [![What Guests Want to See on Your Hotel Website](https://page.mysoftinn.com/hubfs/4-Oct-24-2024-07-02-24-1886-AM.png)](https://page.mysoftinn.com/en/what-guests-want-to-see-on-your-hotel-website) #### [What Guests Want to See on Your Hotel Website](https://page.mysoftinn.com/en/what-guests-want-to-see-on-your-hotel-website) The great news is that every hotel already has its own official website, but do you truly understand what the most essential elements are that guests are eager to find when they visit your site? Come ... Siti Hawa on 25 Oct 2024 [Read More](https://page.mysoftinn.com/en/what-guests-want-to-see-on-your-hotel-website) ### Other Topics [HOTEL MARKETING](https://page.mysoftinn.com/en/all?topic=hotel-marketing) [HOTEL PMS](https://page.mysoftinn.com/en/all?topic=hotel-pms) [HOTEL MANAGEMENT](https://page.mysoftinn.com/en/all?topic=hotel-management) [DIRECT BOOKING](https://page.mysoftinn.com/en/all?topic=direct-booking) [DIRECT BOOKING PATH](https://page.mysoftinn.com/en/all?topic=direct-booking-path) [HOTEL CHANNEL MANAGER](https://page.mysoftinn.com/en/all?topic=hotel-channel-manager) [HOTEL AUTOMATION](https://page.mysoftinn.com/en/all?topic=hotel-automation) [HOTEL KIOSK](https://page.mysoftinn.com/en/all?topic=hotel-kiosk) [DIRECT BOOKING PATH CONVERT](https://page.mysoftinn.com/en/all?topic=direct-booking-path-convert) [HOTEL WEBSITE](https://page.mysoftinn.com/en/all?topic=hotel-website) [DIRECT BOOKING PATH TRAFFIC](https://page.mysoftinn.com/en/all?topic=direct-booking-path-traffic) [VACATION RENTAL MANAGEMENT](https://page.mysoftinn.com/en/all?topic=vacation-rental-management) [DIRECT BOOKING PATH OFFER](https://page.mysoftinn.com/en/all?topic=direct-booking-path-offer) [RESORT MANAGEMENT](https://page.mysoftinn.com/en/all?topic=resort-management) [AIRBNB MANAGEMENT](https://page.mysoftinn.com/en/all?topic=airbnb-management) [COVID-19](https://page.mysoftinn.com/en/all?topic=covid-19) [E-INVOICE](https://page.mysoftinn.com/en/all?topic=e-invoice) [HOTEL PAYMENT GATEWAY](https://page.mysoftinn.com/en/all?topic=hotel-payment-gateway) [HOTEL OPERATING SYSTEM](https://page.mysoftinn.com/en/all?topic=hotel-operating-system) [GOOGLE HOTEL FREE BOOKING LINK](https://page.mysoftinn.com/en/all?topic=google-hotel-free-booking-link) [HOTEL DOOR LOCK](https://page.mysoftinn.com/en/all?topic=hotel-door-lock) [MARKETING AND SALES DEPARTMENT](https://page.mysoftinn.com/en/all?topic=marketing-and-sales-department) [HOTEL FRONTDESK](https://page.mysoftinn.com/en/all?topic=hotel-frontdesk) [PAYMENT](https://page.mysoftinn.com/en/all?topic=payment) [AI](https://page.mysoftinn.com/en/all?topic=ai) [EDUCATE](https://page.mysoftinn.com/en/all?topic=educate) [HOTEL BUSINESS INTELLIGENCE](https://page.mysoftinn.com/en/all?topic=hotel-business-intelligence) [MYKAD READER](https://page.mysoftinn.com/en/all?topic=mykad-reader) [POS PAYMENT TERMINAL](https://page.mysoftinn.com/en/all?topic=pos-payment-terminal) [OPERATION](https://page.mysoftinn.com/en/all?topic=operation) # Get Your Free Trial Now! [Start Trial](https://page.mysoftinn.com/softinn-signup-form?hsLang=en-my) No credit card required #### Products [Property Management System](https://www.mysoftinn.com/hotel-pms-front-desk-system) [Hotel Channel Manager](https://www.mysoftinn.com/hotel-channel-manager) [Booking Engine](https://www.mysoftinn.com/hotel-booking-engine) [AI](https://www.mysoftinn.com/ai) [Hotel Website CMS](https://www.mysoftinn.com/hotel-website-cms) [Hotel Kiosk](https://www.mysoftinn.com/hotel-kiosk) [Softinn API](https://api.mysoftinn.com/swagger/ui/index) [Pricing & Plan](https://www.mysoftinn.com/pricing) #### Segments [Independent Boutique Hotel](https://www.mysoftinn.com/boutique-hotel-management-system) [Resort & Villa](https://www.mysoftinn.com/resort-management-system) [Hotel Chains](https://www.mysoftinn.com/hotel-chain-management-system) [Short-Term Vacation Rental](https://www.mysoftinn.com/airbnb-management-software) [Campsite](https://www.mysoftinn.com/campsite-management-system) [Airport Hotel](https://www.mysoftinn.com/airport-hotel-management-system) [Customer Success Stories](https://www.mysoftinn.com/hotel-clients) #### Resources [Knowledge Base](https://blog.mysoftinn.com) [Blog and Articles](https://page.mysoftinn.com/en) [Product Update](https://blog.mysoftinn.com/category/product-updates/) [Product Training](https://page.mysoftinn.com/softinn-product-training-session?hsLang=en-my) [Partner & Integration](https://www.mysoftinn.com/integrations) #### Company [About Softinn](https://www.mysoftinn.com/about-us) [Contact Us](https://www.mysoftinn.com/contact-us) [Careers](https://page.mysoftinn.com/careers?hsLang=en-my) [Press Kit](https://page.mysoftinn.com/hubfs/Softinn%20Press%20Kit%202025.pdf?hsLang=en-my) [Terms & Services](https://page.mysoftinn.com/terms-of-service?hsLang=en-my)|[Privacy Policy](https://page.mysoftinn.com/privacy-policy?hsLang=en-my) Softinn builds the next-generation hotel management system for hotels in Southeast Asia. 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